UX/UI Design for Websites
UX/UI design for websites and digital products: from audience research and page structure to an interactive prototype and the final interface with a responsive mobile version. Estet Design Group has been designing interfaces for businesses since 2010: corporate websites, online stores, landing pages.
What does UX/UI design
do for your business?
do for your business?
- People find what they need fast. A considered structure and navigation lead from the first screen to an enquiry or purchase without extra clicks.
- More enquiries from the same traffic. Clear forms, buttons and flows remove the places where users abandon the site.
- The site is comfortable on a phone. We design the mobile version separately rather than squeezing the desktop layout.
- The brand looks current. UI design carries the character of the company and sets it apart from competitors.
- Development goes faster. Developers receive a prototype, layouts and a UI kit, so there is less guesswork and rework during the build.
- Decisions are tested before launch. We test the key flows on the prototype, while changes are still cheap.
How we work
on UX/UI design
on UX/UI design
- We start with the business goals and the audience: who comes to the site, what they are looking for and what action they should take. From there we design the structure and wireframes, agree on the logic and only then move to the visuals.
- We design for desktop and mobile, with a UI kit and element states, so development runs without guesswork. If you need the full build, we develop the site on WordPress ourselves.
UX/UI design stages/• from research to layouts
01
Research
We study the business, audience, competitors and the current site, if there is one. We define the goals of each page and the key user actions.
02
Structure and wireframes
We design the site map and page schematics without visuals: what goes where and how a person moves towards an enquiry or purchase.
03
Prototype
We assemble an interactive prototype of the main flows to test the logic before visual design begins.
04
UI design
We develop the visual style of the interface: colours, typography, buttons, icons, element states and the mobile versions of the pages.
05
Testing and handover
We test the flows, make revisions and hand the layouts and UI kit to the developers, or build the site ourselves.
reviews/• Words from Satisfied Customers
faq/• Questions and Answers
questions/
01
What is the difference between UX and UI design?
UX is about logic: structure, navigation, flows and how easily a person reaches their goal. UI is about appearance: colours, type, buttons, icons and element states. Without UX a beautiful site is awkward; without UI a usable site looks unconvincing.
Answer
02
What is included in UX/UI design?
Audience and competitor research, site structure, wireframes, an interactive prototype, UI design for desktop and mobile, a UI kit with element states and handover of the layouts to development. The scope depends on the type of project.
Answer
03
Why work with a UX/UI design agency?
An agency looks beyond appearance at business goals, user behaviour and technical implementation. We build websites ourselves, so we design interfaces that can actually be developed without compromises.
Answer
04
How does UX/UI design for a website work?
Research, structure and wireframes, prototype, UI design and flow testing. We do the visuals only after the logic is agreed, so there is less rework at the late stages.
Answer
05
Can I order UX/UI design for an existing website?
Yes. We analyse the structure, navigation and flows of the current site, find the places where users get lost and redesign them. You can update the whole site or just the key pages.
Answer
06
How much does UX/UI design cost and how long does it take?
Cost and timeline depend on the number of pages or screens, the complexity of the flows and whether research and testing are needed. After a short brief we give an exact price, stages and timeline before the work begins.
Answer
07
How do I order UX/UI design?
Leave a request on the website or message us on Telegram: briefly describe the project, audience and task, and add a link to the current site if there is one. We will propose the scope and the format of cooperation.
Answer
08
Do you design the mobile version?
Yes, the mobile version is an essential part of the design. We design it separately, with its own block order, thumb-friendly buttons and checks on typical screen widths.
Answer
09
What will I receive at the end?
Layouts of the desktop and mobile versions, an interactive prototype of the key flows and a UI kit with element states. That is enough for any developer to build the site without guesswork.
Answer
10
Can you also build the website from this design?
Yes, we deliver websites end to end: design, front-end, WordPress development and support after launch. We can also hand the layouts to your developers.
Answer
11
What do you need from me to start?
A short description of the business and audience, the goals of the site, examples of sites you like, and the logo or corporate identity if you have one. We clarify the rest at the brief.
Answer
write to us
If you haven't found the answer to your question, we'll be glad to answer it personally. write to us
let's design the UX/UI/•for your website
Creating Something Unique,
Especially for You!
Especially for You!